Experio is a Research, Innovation and User Experience Design company
The number one differentiator in the experience economy is behavioural insight of your customers.
We help you minimise risk when you launch a new digital product or service.
User Experience Design
Increase your revenue and customer loyalty, and reduce service costs.
“We couldn’t be happier with the final outcome of the study! We would not hesitate to hire them again for future research needs.”
Ashley Auld, UX Design Manager at Ebay Classifieds Group
Do you have an exciting idea for a digital product or service? If so, you may be tempted to build it immediately. Your initial excitement may fizzle out when you realise you’ve built a product customers don’t actually need. Taking a build-first approach is a common mistake.
Businesses often face a lot of pressure to scale their products as soon as possible. While this can be beneficial, you don’t want to scale too soon and risk your product, or business, flopping. A good time for scaling your product will be once your MVP has gained traction in the market.
Once you’ve run successful proof of concept and prototype tests, it’s time to build your minimum viable product (MVP). You would have established in the early testing stages whether the tech and design for your project is feasible.