Experio is a Research, Innovation and User Experience Design company
The number one differentiator in the experience economy is behavioural insight of your customers.
We help you minimise risk when you launch a new digital product or service.
User Experience Design
Increase your revenue and customer loyalty, and reduce service costs.
“We couldn’t be happier with the final outcome of the study! We would not hesitate to hire them again for future research needs.”
Ashley Auld, UX Design Manager at Ebay Classifieds Group
Product managers are just like scientists. Working in labs, scientists pour over chemical concoctions looking for ways to push boundaries. In order to create a successful product or solution, they have to conduct numerous experiments to see what works and what doesn’t.
Once you have established what problem or problems your target market faces, you’ll need to find out if they are interested in the solution you plan to build. There are various tests one can do to see if there’s a demand for your product without doing a complete build or spending much money.
Perhaps you are designing a new product or have a wonderful idea for a product or service. But, how do you know if people in fact have the problem that your product is trying to solve? If they do have that problem, are there already existing alternatives to address their needs?